The ROHBAU digital hoodie is our signature unisex digital garment as seen on Arte Tracks, Vogue Business and Forbes magazine.
This SUPER LIMITED digital-only hoodie is the core of our brand and what we believe to be the future of fashion. Behind it lies the conviction that digital fashion fully embraces the potential of being zero waste and giving you the tools to unlock your virtual identity.
The Lead Designer for our first collection of digital-only garments is the Central Saint Martins graduate ASSAF REEB.
The designs of our first collection take references from a futuristic VIDEOGAME metropolis. The polished high-gloss materials and shapes foreshadow times, where individuality has no more boundaries. Our virtual identities have the freedom to be whoever or whatever we want.
Instead of buying extravagant designer pieces for shitloads of money, only to flex it on the gram once, we have developed a process that will digitally render the digital hoodie onto your body; for the fraction of the price of a physical garment. And thereby create a unique digital artwork.
Once you purchase a digital item of your choice, our team of digital tailors digitally adjusts it to your individual body shape.
Buy a digital hoodie of your choice
Receive an order confirmation with an upload form
Upload an image of yourself that you want the digital hoodie to be rendered on
A team of digital fashion designers digitally renders the hoodie on to your body
Receive your unique digital fashion artwork ready to be shared with your online community.
SUSTAINABILITY Digital fashion embraces the potential of the fashion industry to be fully sustainable. Our digital-only garments do not exist in physical reality. The implication is that it has no impact on the environment, no animal cruelty and zero issues with mistreatment of employees factories. Moreover, it raises awareness and pushes the industry into a better future.